You've invested in a great website that's attracting potential clients—fantastic! But is their offline experience just as seamless? This post covers five actionable strategies to bridge the gap between online and offline interactions, ensuring a...

Many lawyers already know they should incorporate legal marketing best practices into their marketing plans. However, if you are an estate planning or probate attorney looking for a few tips specifically for your practice area,...

While there are general legal marketing practices all lawyers should consider, it is also important to stay up to date on the marketing practices that work for your specific practice area. Check out this post...

By prioritizing communications with potential clients, you can minimize missed opportunities throughout the client development process.

The ABA approved long-awaited changes to its Model Rules on legal advertising at its recent House of Delegates meeting. While the rule revisions do not go as far as some advocates had hoped, they serve...

The Florida Bar Board of Governors has issued an opinion that attorneys contacting prospective clients by text must follow the same rules that apply to other written communications in this context. While most states have...

Slow week at the courthouse. A lot of empty chairs in the jury assembly room. Thankfully, the court provided cubicles and free wireless internet access for people to do their work while waiting. A few...